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Beep Beep! Days

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Beep Beep! Days, sponsored by Churchill, are a great opportunity for early year’s educators to introduce children to road safety basics, with fun activities and resources provided by Brake, the road safety charity. Every year thousands of tots and infants aged 2-7 take part to help save little lives.

Beep Beep! Days

Every day, 500 children and young people are killed on roads around the world. Brake works to stop road deaths and injuries by campaigning for safer roads, and supports people bereaved or injured in road crashes.

To help UK early and primary years get involved with each Beep Beep! Day, Brake produces a range of special resources focusing on different themes; These include ‘loving road safety’ and understanding transport around the world. The themed resources, which differ for each national date, include brand new colourful, laminated activity sheets, colouring sheets and a template letter home to parents.

Everyone who registers to take part receives a free e-resource pack or can purchase a bumper pack. The bumper pack includes colouring sheets, posters, laminated activity cards, road map and A2 activity poster, certificates, stickers, balloons and themed resources.

Beep Beep! Day bumper pack

In 2016, more than 2000 nurseries, schools and childminders registered to take part, helping spread important messages to more than 240,000 children. The event also provides an ideal opportunity to fundraise for Brake by dressing in bright clothes in exchange for donations. Funds raised help the charity in its work to support bereaved and seriously injured road crash victims, and campaign for safer roads.

“Beep Beep! Days are a great way to start talking to children about basic road safety messages and also to remind adults of their responsibilities when it comes to keeping our roads safe and protecting little lives. The UN, backed by world leaders, has recognised the importance of improving road safety and raising awareness globally and we hope educators in the UK will make use of our new resources to support their cause.”

Dave Nichols

Community Engagement Manager at Brake

Brake’s upcoming 2017 national dates are:
  • Wednesday 27 September 2017 – focusing on the importance of keeping visible in darker, winter nights and creating fun autumn road safety art.
  • Wednesday 22 November 2017 – coinciding with Brake’s Road Safety Week theme of Speed Down Save Lives.

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